Mooch started out in 2015 with an aim to merge quirky designs with handcrafted products and provide customers with a premium product.

It all started with a boy’s passion to make something that fed his creativity. Shubham, the co-founder of Mooch, used to design notebooks. It was his way of unleashing his creativity. But to his surprise, his unique notebooks amassed a huge number of fans. His friends were his first customers. Later, when he went to Italy to pursue higher studies, Shubham did the same. He designed notebooks that swept his classmates off their feet. He took orders and imported the products to Italy! That’s how he self-funded his studies.